LACOSTE X BRUNO MARS
3D OBJECTS FILTER FOR INSTAGRAM
Lacoste's Spring 2021 campaign was designed around a funky fictional character by the name of Ricky Regal. We created a pair of filters to promote the Ricky Regal lifestyle and incorporated prominent 3D objects that captured this essence.
One filter was an array of objects from Ricky's music studio including a neon sign, gold plated record, and slot machine that always hits the jackpot. The second filter was a portal that transported you directly into Ricky's music studio and promoted Bruno Mars' new single.
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